About

Content Strategy

Haidee spent years in B2B SaaS startups, including Mitiga, Black Duck Software, Checkmarx, Iatric Systems, NuoDB, and Privitar. She’s also worked on content projects with appCD, Bedrock Security, Axio, IANS, Identity Security Alliance, Imperva, TAG Cyber, SecureAuth, Cyera, CYE, OPSWAT, Prevalent, RegScale, Fairwinds, Uptycs, inRiver, CodeDx, FusionAuth, and more. As a consultant, she jumps into any situation, regardless of company size, structure, or industry and creates content that aligns with company goals.

Her areas of expertise include:

  • Marketing strategies for tech companies, entrepreneurs, and companies

  • Positioning, messaging, branding

  • Content editing, marketing, and development

  • Website messaging and copy

  • Translating technical material into content people will read

  • Bylines, blog posts, whitepapers, eBooks, infographics, case studies, solution briefs, and more

What Carriage House Content Does

Expert content marketing, content strategy, and messaging & positioning, helping businesses to create original content that delivers results.


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